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IPinfo Blog

Posts by Fernanda Donnini

As the product marketing manager at IPinfo, Fernanda helps customers better understand how IPinfo products can serve their needs. She has more than 10 years of experience in industries ranging from technology and martech to SaaS and cybersecurity. Outside of work, she's often reading, testing new recipes, exploring new places, or spending quality time with her dog. She’s also fluent in English, Italian, and Portuguese, with a touch of Spanish (mostly for ordering food!).

Top Benefits of IP Geolocation for Businesses

IP geolocation is quickly becoming an essential tool for businesses, offering more streamlined operations and a more sophisticated customer experience.  By identifying a user’s general location, companies can personalize and localize content, optimize marketing strategies, ensure compliance with regional regulations, monitor for fraud, and improve analytics.  Read on to explore how companies can harness IP geolocation to take their businesses to the next level.  How Does IP Geolocation Work?

Fernanda Donnini

Fernanda Donnini

As the product marketing manager, Fernanda helps customers better understand how IPinfo products can serve their needs.

Top Benefits of IP Geolocation for Businesses

How Accurate Is IP Address Location? Geolocation Information & More

IP address location data is constantly changing, making accuracy a perpetually moving target. Getting it right, however, makes all the difference for companies that want to ensure positive customer experiences, compliance with regulatory requirements, and better cybersecurity intelligence.  Explore how IP address geolocation is determined, the factors that influence its accuracy, and how that accuracy improves business outcomes. How Is IP Geolocation Determined? IP addresses serve as unique

Fernanda Donnini

Fernanda Donnini

As the product marketing manager, Fernanda helps customers better understand how IPinfo products can serve their needs.

How Accurate Is IP Address Location? Geolocation Information & More